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WordPress Development - 

RJ & Son Electric – Electrical Services Website Design & Development

A custom electrical services website with local SEO structure, service-specific sections, and integrated quote request forms.
No templates — fully custom
1 week

CSSFigmaHTMLJavaScriptPHPWordPress

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Project Summary

Homeowners calling an electrician are usually already stressed about something breaking — a tripped panel, a dead ceiling fan, a safety issue that can’t wait. RJ & Son Electric’s previous web presence didn’t reflect the urgency, or the fact that a real, accountable business was on the other end of the quote request.

ConicPlex designed the site from scratch in Figma — no theme, no page-builder starter kit — then built it out in WordPress with dedicated sections for repairs, panel upgrades, and ceiling fan installation, each with a direct path to a quote form, and local SEO structure built in from the first wireframe. Delivered in 1 week. Live at rjandsonelectric.com.

The problem

Electrical service businesses depend on local trust and clear service information. RJ & Son Electric needed a website that presented repairs, panel upgrades, ceiling fan installation, and home safety solutions in a way that felt professional and easy to act on.

What we built

This local SEO Website Development project started with a custom UI/UX Design in Figma, no theme templates, built entirely for this brand. The WordPress Development build organized service-specific sections clearly, integrated contact and quote request forms, and applied SEO structure aimed at local search rankings, with speed and performance optimization throughout.

Delivered

Everything shipped in this build

  • Custom UI/UX Design in Figma
  • Service-specific sections (Repairs, Installations, Panel Upgrades)
  • Contact & quote request forms
  • Local SEO optimization
  • Speed & Performance Optimization
  • Responsive Design Implementation

The result

Outcomes that mattered

  • A brand built entirely from custom design, with no theme templates
  • Clear call-to-action placement for improved conversions
  • Optimization for local SEO and service-based search intent
  • A mobile-first design supporting high accessibility for local customers

Home service businesses win jobs through trust and visibility. This local SEO Website Development delivers both, built custom for local search and easy quote requests.

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