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WordPress Development - 

Leather Hero — Custom Website & Location-Based Experience

A modern Leather Hero website designed in Figma and developed with WordPress and Elementor. Featuring custom location mapping and postcode search for a seamless customer experience.
Custom Postcode Search
4 weeks

ElementorFigmaPHPWordPressWordPress (Custom Plugin)

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Project Summary

Leather Hero is a UK-based leather cleaning, recolouring, restoration, and repair service with locations across England, Scotland, Wales, and Northern Ireland. ConicPlex designed and developed a modern, conversion-focused website that makes it easier for customers to understand the services, find their nearest Leather Hero location, and request a quote. The website was designed in Figma and developed in WordPress using Elementor, with a responsive interface built around clear service discovery, local search, and location-specific journeys.

A key part of the project was building custom functionality around Leather Hero’s extensive location network. We developed a custom map-based location experience where users can select a location and move directly to its dedicated service page, along with a custom postcode search system that helps users find the appropriate Leather Hero location based on their postcode. Each location page presents the relevant services, areas served, and postcode coverage, creating a more personalised journey for local customers.

The problem

Leather Hero needed a modern, user-friendly website that could clearly present its leather cleaning, recolouring, and repair services while helping customers quickly find the right service location. With locations across different regions, the website also needed an intuitive way for users to discover their nearest Leather Hero location without manually searching through multiple pages.

What we built

We designed the complete Leather Hero website in Figma and developed it using WordPress and Elementor, creating a clean and conversion-focused experience around the brand’s services and locations. We also developed custom WordPress plugins to make location discovery more seamless. The interactive location map allows users to select a location and directly access its dedicated page, while the custom postcode search lets users enter their postcode and instantly find the relevant Leather Hero location. We structured the experience around clear service information, location-based navigation, and simple user journeys, combining our UI/UX Design, WordPress Development, Elementor Development, and Plugin Development capabilities.

Delivered

Everything shipped in this build

  • Complete website UI designed in Figma
  • WordPress website developed with Elementor
  • Custom interactive location map
  • Custom postcode search plugin
  • Location-to-page navigation system
  • Dedicated location pages for regional service areas
  • Service pages for leather cleaning, recolouring, and repair
  • Responsive website experience across desktop and mobile
  • Structured navigation focused on helping customers find services and locations quickly

The result

Outcomes that mattered

  • Improved the overall website usability and navigation for customers.
  • Made it easier for visitors to find their nearest Leather Hero location.
  • Custom postcode search provides a faster route from postcode to the relevant location page.
  • Interactive map allows users to select locations visually and access their dedicated pages.
  • Created a more professional, modern, and consistent brand experience.
  • Clearly presented Leather Hero’s cleaning, recolouring, and repair services.
  • Built a responsive experience across desktop, tablet, and mobile devices.
  • Created a scalable location structure that supports multiple regional service areas.
  • Combined custom WordPress functionality with Elementor to deliver a flexible and easy-to-manage website.

Leather Hero’s website was designed and developed to bring together strong visual design, clear service communication, and location-focused functionality. From the Figma interface design to the Elementor WordPress development and custom plugin functionality, the project demonstrates how thoughtful UI/UX Design and WordPress Development can work together to create a practical, user-focused business website.

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